This bit of news caught my eye. And gladdened my heart. Major Hollywood studios are finally cracking down on the illegal use of their intellectual property in the creation of unlicensed piñatas! Here’s the story from the LA Times…
Disney and the other companies, in what experts said was an understandable move to protect their popular cartoon and character properties, filed copyright and trademark infringement lawsuits against Santoyo and another nearby shop owner for allegedly selling the counterfeit pinatas.
Although Santoyo settled last month for an undisclosed sum, word of the legal action against these two small Los Angeles vendors — who peddle their wares in an informal pinata district centered along Olympic Boulevard and Central Avenue — has reverberated through the garages, backyards and warehouses of pinata makers as far away as Santa Ana, who worry that they too will be targeted. But will they stop making the images of Cinderella and Dora?
“Without that, we don’t have much of a business,” said South Los Angeles pinata maker Marta Garcia. “We need to be careful, but it’s hard because the demand is for the characters on television and in the theaters.”
While I can certainly sympathize the retailers who just want to earn a living, stealing is stealing. And if Disney isn’t being paid for the use of their characters, this is clear cut theft, that hurts a lot of people from the janitors at Disney’s offices to the creative people who come up with the entertainment we love.